{"id":26,"date":"2019-10-16T21:19:18","date_gmt":"2019-10-16T19:19:18","guid":{"rendered":"https:\/\/gm-marktforschung.de\/en\/?page_id=26"},"modified":"2019-10-16T21:19:18","modified_gmt":"2019-10-16T19:19:18","slug":"pharmaceuticals-healthcare","status":"publish","type":"page","link":"https:\/\/gm-marktforschung.de\/en\/pharmaceuticals-healthcare\/","title":{"rendered":"Pharmaceuticals &amp; Healthcare"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Experience in various medical areas<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Oncology<\/li><li>Cardiovascular Diseases<\/li><li>Pneumology<\/li><li>Diabetes<\/li><li>Gynaecology<\/li><li>HIV \/ HCV<\/li><li>Pain management<\/li><li>Rheumatology<\/li><li>Osteoporosis<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Target groups:\nscientists \/ KOLs \/ GPs and office based medical specialists as well as\nclinicians \/ pharmacists \/ nurses \/ patients \/ caregivers<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Exemplary studies:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Renal cell carcinoma: experiences with current testing procedures and treatments; evaluation of potential combination therapies (online interviews with KOLs, oncologists and pathologists; telephone interviews with patients and caregivers)<\/li><li>Diabetes: pen needle safety; evaluation of new product ideas to make use of pen needles safer (F2F interviews with diabetic patients; focus groups with nurses)<\/li><li>Asthma: Prescription\u00a0criteria for inhalers\u00a0&amp; pharmaceuticals (mini groups and F2F interviews with pneumologists\u00a0\/ paediatricians\u00a0\/ general practitioners)<\/li><li>Migraine prevention: concept test for launch of a migraine prevention product (F2F interviews with neurologists and GPs)<\/li><li>Pain management: potential\u00a0line\u00a0extension and advertising\u00a0of a pain reliever based on brand analysis essence (focus groups with patients using different branded products<\/li><li>Osteoporosis: perception of different product categories for treatment (F2F interviews with orthopaedists and GPs)<\/li><li>Medical\u00a0Online Services: information content for medical inquiry, execution and\u00a0navigation (web-workshop with general practitioners, specialists and\u00a0hospital doctors)<\/li><li>Hearing loss: Concept test to determine potential for over-the-counter hearing devices (dyad interviews with hearing impaired and their relatives)<\/li><li>Products recommended by pharmacies; focus on OTC products to nurse a cold (focus groups with pharmacists \/ pharmacy assistants)<\/li><li>HPV vaccination:\u00a0evaluation of a flyer (FGs with 14-25 year old females and their mothers)<\/li><li>Gynaecology: Pack and name test of a new hormone replacement therapy (F2F interviews with gynaecologists)<\/li><li>Gynaecology: concept test of new products to treat menopause complaints (focus groups with users and non-users of hormone replacement therapies).<\/li><li>Gynaecology: experiences with a testosterone patch for women after hystero-oophorectomy (F2F interviews with patients)<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Experience in various medical areas Oncology Cardiovascular Diseases Pneumology Diabetes Gynaecology HIV \/ HCV Pain management Rheumatology Osteoporosis Target groups: scientists \/ KOLs \/ GPs and office based medical specialists as well as clinicians \/ pharmacists \/ nurses \/ patients \/ caregivers Exemplary studies: Renal cell carcinoma: experiences with current testing procedures and treatments; evaluation &#8230; <a title=\"Pharmaceuticals &amp; Healthcare\" class=\"read-more\" href=\"https:\/\/gm-marktforschung.de\/en\/pharmaceuticals-healthcare\/\" aria-label=\"Mehr zu Pharmaceuticals &amp; Healthcare\">Weiterlesen &#8230;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-26","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/pages\/26","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/comments?post=26"}],"version-history":[{"count":1,"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/pages\/26\/revisions"}],"predecessor-version":[{"id":27,"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/pages\/26\/revisions\/27"}],"wp:attachment":[{"href":"https:\/\/gm-marktforschung.de\/en\/wp-json\/wp\/v2\/media?parent=26"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}